Choosing the right domain name for your business website is like picking the perfect outfit for a first impression—it matters! A snappy, memorable identity not only helps people find you online but also boosts your street cred with search engines (SEO). Picture it as your brand's online ID card—cool, right?

But it's not just about being found; it's about standing out. A unique domain sets you apart from the crowd and makes your brand shine. It's the magic touch that keeps things consistent on social media too. So, when you're brainstorming that web address, think of it as giving your brand a virtual high-five – easy to remember, easy to share, and the start of something awesome online!

Here are some tips to help you choose the best domain name for your business:

Don’t be creative here, use a .com extension

Stands for “commercial,” the most popular extension is .com, so if is available, go with it. Imagine your new customer or someone that received a recommendation from your service try to open your website. Which is the more probably way they’ll search? .com for sure! Take advantage of this!

Guarantee your domain in ALL social media profiles

Imagine your competitor, or even some other business not related to you, using your company name on Instagram or Facebook? Open your account in the more popular social media platforms (Instagram, Facebook, TikTok, Youtube, Twitter, Threads) even if you don’t have plans to use it for now. Your future self will thank you!

Keep it short and simple

A domain name that is 6-14 characters in length is ideal. Beyond that, a short identification isn’t helpful if it is hard to spell or pronounce, as users will likely lose their way when trying to type your website URL. Avoid words in other language or jokes. Make it simple and functional.

Avoid hyphens, numbers, and doubled letters

Each of these elements is another hurdle for users to attempt to jump just to access your page. It’s not exactly intuitive to keep these characters in mind, and doubled letters can make the domain name messy and hard to read. Not to mention, all of these elements are susceptible to becoming typos as users try to search the internet for your brand page.

Stay unique, specific, and on-brand

Your domain name should be unique and specific to your company. It should also be on-brand and reflect your business’s values and mission. Again, don’t be creative here, doing the basic you’re doing the correct job.

Use keywords

Including keywords in your domain name can help with SEO, which means you’ll be find easily on Google, Bing, Yahoo. However, don’t overdo it. Your page title should still be easy to remember and type.

Make it memorable

Your choice should prioritize a memorable name, easy to remember. This will help your customers find you again and again and again …

Consider your audience

Your website name should be easy to remember and type for your target audience. Consider their age, location, and interests when choosing your digital identification.

Think long-term

Make sure that the domain you choose won’t limit your business from expanding further down the line. For example, if your plumbing service currently offers leak repairs, but you dream of one day branching out into hydraulic and electrical installations - make sure that your choosed name is broad enough to encompass your future endeavors as well.

By following these tips, you can choose the best identity for your website. Remember, your domain is your online identity, so choose wisely!

Have your own domain on Voolt easily

Do you want to have a unique and memorable website name for your business? With Voolt, you can easily get your own title in minutes.

Whether you want to use your company identity, your brand title, or your personal name, Voolt can help you find and register the perfect digital title for your company.

All you have to do is go to your Voolt Dashboard, click on "Website", then "Domain".


Search for the name you want. If it's available, you can buy it with one click and start using it right away. And the best part is, your first one is free with Voolt. So what are you waiting for?

Website Name

Get your own website domain on Voolt today and make your online presence stand out.